Show the work
Screenshots and videos should represent the software customers actually receive.
REAL IS REAL
Brad's Pitt does not sell magic tricks. If a product page says software does something, the page needs to show it working and explain what the customer actually receives.
The site is being built the same way: owned source, clear documentation, no required paid plugin trap, and no live-site experiments.
Software bench
The homepage sets the standard before the catalog fills in. Each product has to earn its page with a complete, testable story.
Screenshots and videos should represent the software customers actually receive.
Windows version, hardware needs, storage, internet, and setup notes belong before checkout.
Stripe and PayPal checkout will verify payment before protected downloads are released.
Build order
The site is being assembled in working checkpoints so Brad can see what exists, approve it, and move to the next piece without losing control of the job.
Next build step
This page establishes the brand, the tone, and the rules of the shop. Once it feels right, the first product page can follow the same standard instead of inventing a new one.